How To Make Money With Blogs

The most recent issue of Business 2.0 magazine has a fascinating article "Blogging For Dollars." The subhead is "It's Not Just A Hobby - Some Small Sites Are Making Big Money."

It tells the stories of people who have, in a very short period of time, attracted huge audiences and attracted advertisers to their blogs. Some are grossing high into six figures.

Most started out blogging as a sort of hobby but, as their blog followings grew, dedicated themselves to blogging full time.

In this article, the writers have included a side bar by Saheli S. R. Datta titled "The 7 Habits OF Highly Effective Bloggers." Here are the key points:

1. Focus intently on a narrow niches.

2. Set up your blog so that each post gets its own permanent URL.

3. Think of your blog as a database.

4. Blog frequently and regularly.

5. Use striking images in your posts.

6. Enable comments and interact with readers.

7. Make friends with other bloggers.

If you want to get your blog going and take advantage of these rules, we are the people you can turn to for help. I have a personal blog that has attracted 170,000 visitors. So, we have been there and done this. Give us a call and we will see what we can do with a blog for your organziation.

Prescott "Pete" Lustig
Senior Marketing Strategist


Can A Blog Be A Web Site?

The quick answer is yes it can. If you think about it, blogs have URLs. Blogs are based on HTML language. So this offers an alternative to creating and maintaining web sites the customary way. Instead of going through Dreamweaver or Front Page to set up a site, you can go to Blogger, pick out a template and immediately start inputting content.

This opens the door to a speedier, do-it-yourself way to set up a web site.

But hold on a minute. Does knowing a better mechanical way to set up a site lead to a better site? The answer is no. You can put person in front of a computer and ask them to write a novel. They may be able to put down words, but if they have nothing much to say and can't manage the language, it won't make a story.

The same creativity factor applies to creating web sites. For top level work the input from professional writers and designers is required.

And that is us. So, if you want to pursue this blog/website idea, ask us to help.

Prescott "Pete" Lustig
Senior Marketing Strategist