Online Communications Tools Map

This is a great visual model of the conduits to conversation. As marketers, we should be aware that our clients are engaging with all of these tools on and offline to communicate with friends, research products and services and much more. These tools shape the way we interact, how we interact with others and how new information is organized. Brian Solis, Principal of FutureWorks, explain he's map like this "The conversation map is a living, breathing representation of Social Media and will evolve as services and conversation channels emerge, fuse, and dissipate."

Marcos J. Menendez

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