Discovering The Obvious



Martin Gaido, our Senior Technology Officer tells me "Have you ever noticed how the Fed Ex logo has an arrow in it? Yeah, it's between the 'e' and the 'x'...". I gave the logo a look and there it was, subliminally obvious. It was like seeing the logo for the first time. Am I blind? Or did you just notice too?

Marcos J. Menendez
President
www.loopconsulting.com